The section shows examples of the print work that I designed while I was employed by Kingston Communications and thereafter. Whether I am designing a company brochure, mailshot or advertisement, the following principles remain crucial: - Keep it simple and clean, use white space to create focus and emphasis - Always use good quality high resolution imagery, take photos yourself or purchase what you need - Always keep in mind the purpose of the piece that you are designing - try an see it as your audience would - Clever colour contrasts and good typography help define your message Browse the examples by clicking on the images below...